Fuelled Apparel Develop Bennetts Corporate Event Wear
At Fuelled Apparel we consult with brands to help them develop their apparel and merchandise programs for direct to customer sales or for client’s wholesale channels. In addition to this we also offer solutions for corporate clothing. One such example is the recent design, development and supply of a range of corporate event apparel products to Bennetts, one of the UK’s leading motorcycle insurance companies.
The brief was to develop event wear that portrayed the brand in a professional but approachable way and was comfortable, while also using new brand guidelines for logos and colours. The products had to stand up to regular wear and be easy care.
The polo shirts and zip thrus were developed specifically for this purpose, all produced using high quality fabrics and detailing. In addition, Bennetts also have a social media side in the form of Bike Social. For this we developed a specific graphic that we applied to t-shirts and hoodies worn by member of the Bike Social media team.